PTN Events

Driving Customer Centricity in Omnichannel Merchandising Experiences

Kevin Deng

Growth Markets Data and AI Offering Development at Accenture

Session description
Kevin Deng, an Accenture expert with 20+ years of experience in AI-driven omnichannel commerce transformation, specializing in customer-centric merchandising and AI operating models. As the Generative AI Center of Excellence Lead for APAC, Kevin shares his insights at the Digital Logistics Conference, offering actionable strategies for “Driving Customer-Centricity in Omnichannel Merchandising Experience.

Kevin Deng emphasizes the importance of customer-centricity in the world of retail. It’s all about making customers happy by understanding their preferences and giving them what they want. Happy customers keep coming back for more, and that’s a big deal for businesses. In this blog, we’ll dive into why making customers happy is crucial for stores, drawing insights from both physical and online retail. Additionally, we’ll explore the exciting potential of Generative AI, a smart technology that can make shopping even better. It helps stores choose the right products to sell and offers personalized recommendations, similar to how Netflix suggests movies you might enjoy. Ultimately, it’s all about creating an awesome shopping experience for you!

Key Topics
  • Why is customer-centricity important to merchandising
  • What are the learnings from omnichannel customer-centric merchandising
  • How will Generative AI shape up the merchandising experience


For more on this conference or session access, reach out to us at info@ptnevents.com with your inquiries.

Register Now

    Discover new logistics models and operational approaches that drive innovation & revolutionize the industry.

    Unite with like-minded experts and be part of the driving force behind the future of logistics. With an intense 2-day agenda, the conference seeks to expand in-depth discussions to increase efficiency, and enhance safety in the logistics industry by an innovative digital strategy.
    Visit Conference
    MicrosoftTeams-image (13)

    About the author

    PTN Events

    Creating Opportunities By Connecting People!

    PTN Events is a global business events and consulting firm that provides a wide range of business services to a diversified client base. A leading organiser of commercial and knowledge based top-level conferences, managed by a group of specialists with more than a decade of combined expertise in successfully developing business events, trainings and consulting for corporates, governments, associations and high-net-worth individuals across the world.

    We are known for our smooth event delivery. Our staff have been directing, producing, managing and digitizing top-level conferences that connect businesses with opportunities through conferences, expos, demand generation and consulting services. Check out our latest upcoming flagship events : www.ptnevents.com/conference/

    Explore related sessions