Osama Hanna, Senior Industry Digital Strategist at Microsoft, has 30+ years of experience in digital transformation and energy digitalization. He developed 26 proprietary IPs, including the “3 Horizon Mapping” tool, and has led major projects in Oil & Gas. A certified contracts manager, he’s overseen contracts worth $960M for ADNOC. He is all set to share his views on how the “3 Horizons Mapping” approach addresses the challenges of digital transformation faced by most organizations.

Osama Hanna will delve into the concept of “3-Horizon Planning” and its pivotal role in shaping digital transformation strategies for businesses. This approach helps organizations prioritize and balance immediate needs with long-term innovation by dividing transformation efforts into three phases: maintaining current operations, investing in emerging technologies, and preparing for future market disruptions. He will share real-world examples of how this model has been successfully applied, enabling companies to build scalable and sustainable digital transformation roadmaps. His insights will highlight how businesses can strategically plan for both present performance and future growth.